Wiki · citable explainer

What Is a Trust Signal for Businesses?

Any observable indicator that helps humans or machines assess legitimacy — registry anchors, structured data, reviews, and consistent public facts.

Trust signal stack

  • Legal/registry anchors
  • Structured data
  • Consistent NAP
  • Selective public passports
  • Reputation evidence

B2B Trust Signals

Which signals matter most for AI?
Stable identifiers, consistent NAP, structured Organisation data, and reconcilable public evidence.

Are reviews enough?
Reviews support reputation context but do not replace identity resolution.

← Wiki · Registry · Type A